Let’s make marketing meaningful, authentic, and fun.

Brand Strategy

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Copywriting

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Content Strategy

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Newsletters

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Reports

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SEO Blogging

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Brand Strategy ⋆ Copywriting ⋆ Content Strategy ⋆ Newsletters ⋆ Reports ⋆ SEO Blogging ⋆

Photo credit: Tina Leu

Tell your story. Attract the right audience. Grow. And keep growing.

Hi! I’m Erin Becker, and I run Spondee Studio, a DC-based content marketing studio that helps small and medium-sized brands drive sustainable growth.

I’m also a children’s book author, with my first novel coming from Penguin this year. Writing for kids has inspired my cardinal rule as a marketer: be real, and don't be boring.

With deep experience in both strategy and writing, I can take your project from “pie in the sky” idea through words on the page, ensuring each step aligns with business goals.

Get in touch

Most Popular Services

Newsletter Launch

Be that newsletter they’re excited to see in their inbox. With experience writing newsletters that garnered 30k+ subscribers and drove 200k+ in annual revenue, I’ll help you develop, launch, and maintain this channel so you can foster audience loyalty and amp up growth. Check out the Nike US Sports Camps and Josh Bersin Academy newsletters in my portfolio for more.

Report + Atomization

Stand out in a noisy marketplace with smart, compelling content your audience will love. I’ll shepherd your report, e-book, or other long-form asset from ideation through execution, then atomize the content into pieces that live across all your most important audience touchpoints. Check out Nomadic’s Cohort-Based Learning Report and SEO Strategy for one sample.

Web Copy Refresh

Boost conversion and brand affinity with refreshed copy for your site. Includes a competitive analysis; messaging, value prop, and CTA review; and revamped words-on-the-page. Ahhh, a fresh, shiny, on-brand feel, fully optimized to move your audience through the funnel. Check out the Uplimit rebrand and Other Web Copy sections of my portfolio for some examples!

Current & Former Clients

“Erin is exceptional with words and with story. She’s deeply intelligent and focused while retaining a lightness about her that makes working with her an absolute dream.”

— Martha Brockenbrough, bestselling author and former editor, msn.com

We’ll work together to find the right mix of services for your goals.

Strategy

GTM Strategy
Brand & Messaging
Content Strategy
Newsletter Launch
Audience Journey Mapping

Creative

E-Books
Reports
Web Copy
Newsletter
Blog
Scripts

Let's Chat

“Erin helped me think about my brand and my organization’s marketing strategy in a whole new way.”

— Jessica Sturzenegger, founder and CEO, Amara Organic Foods

Partner Studios + Agencies

Hake Digital

Your go-to partner for HubSpot implementation and marketing automation, working out of the UK.
Mountain Laurel Digital

A North Carolina-based digital marketing agency focusing on brands with purpose.
Reliable Narrator

A New York content strategy studio that helps brands grow sustainably with intelligent content strategies built from media playbooks.
Carpool Creative

A “small but mighty” Iowa-based agency specializing in video, motion graphics, branding, and campaign design.

Let’s talk.

We’ll discuss your goals, ideas, and questions, no strings attached. Simply fill out the form or email erin@spondeestudio.com and I’ll be in touch to set up a time to chat!

I know your time is important, so I make sure to reply to all emails within 24 hours.